Brand identity l E-com site l Social Media Content
Vaginal dryness affect 70% of all women at some point in their lives often during menopause, still to this day a majority of women don’t dare to talk about it. Together with VagiVital we wanted to change the attitude towards vaginal health and menopause. We wanted to find ways to talk about intimate health issues in a more inspiring way. Visual metaphors by talented photographer Gustav Almestål become a natural link to communicate about vaginal health in a way that liberates.