Inabo, a slipper company born in Sweden comes with the aspiration to encourage people to slow down, to stay in and to value me time over screen time. We worked closely together with the founders Sofia and Ludvig to develop the brand identity, imagery and packaging. 

Inabo, a slipper company born in Sweden comes with the aspiration to encourage people to slow down, to stay in and to value me time over screen time. We worked closely together with the founders Sofia and Ludvig to develop the brand identity, imagery and packaging. 

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Moving away from traditional Scandinavian minimalism, Inabo wanted to embrace rich colors, art and carefree attitude. The result; a rich color palette, packaging inspired by the Memphis movement and images of people embracing the art of doing nothing.

Moving away from traditional Scandinavian minimalism, Inabo wanted to embrace rich colors, art and carefree attitude. The result; a rich color palette, packaging inspired by the Memphis movement and images of people embracing the art of doing nothing.

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Say hi!
hello@ostromstudio.com 
+46 736 000 151

Say hi!
hello@ostromstudio.com
+46 739 22 88 61